I'm going to walk you through exactly how I discovered this information, so here we go:

I woke up this morning.

I logged on to my computer.

I browsed around the internet for a minute, then noticed I had a page open at Thrillist - I clicked there.

I noticed an article with the headline: "The Coolest Small Cities In The US."

I thought to myself, "Hey, Missoula's a pretty cool small city, I bet it's on the list!"

I scrolled through the list. It was not.

But another Montana city actually did make the cut, who I think we now have to consider our immediate rivals in all things coolness-related.

And that city is... Bozeman!

Why Was Bozeman Named One Of America's Coolest Small Cities?

Thrillist's article poses the idea that Bozeman is "poised to be the next Boulder, Colorado," and highlights the mountain setting, the downtown district, and outdoor sports like skiing, hiking, and whitewater rafting. They think it's on the precipice of being the next big destination town.

But you know what's even cooler than being on the list of cool cities? Not being on the list of cool cities.

You know David Bowie never won a Grammy for music until after he died? You know Alfred Hitchcock never won Best Director at the Oscars? A lot of times, the best stuff isn't embraced by the public for decades, but everybody who knows about it knows how great it is. And that's where Missoula's at - we don't need validation from Thrillist. We're cooler without it.

Now if you'll excuse me, I need to go put on my sunglasses, turn my cap backwards, and skateboard out of here.

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