CHEERS!: Bring on the Beer Slushy

Japanese beer company Kirin Ichiban has developed a beer slushy maker.
Forget about Koozies and coolers. This thing freezes beer into foam that is used to top off a glass of beer.
You're pretty much using frozen beer to keep beer cold. It’s brilliant. When frozen slush melts, it'll just add more beer to your glass.
The frozen foam, which acts like a cap, is supposed to keep your drink cold for up to 30 minutes after it was poured.
And seriously, if you can’t drink a full beer in 30 minutes, you’re not really trying. (Huffington Post)